{"version":"1.0","provider_name":"Chesterfield Blogs","provider_url":"https:\/\/blog.chesterfield.com\/fi","author_name":"Melle","author_url":"https:\/\/blog.chesterfield.com\/fi\/author\/melle\/","title":"Chesterfieldin rohkea br\u00e4nditemppu Berliiniss\u00e4 - Chesterfield Blogs","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ECwLtcjlpe\"><a href=\"https:\/\/blog.chesterfield.com\/fi\/chesterfieldin-rohkea-branditemppu-berliinissa\/\">Chesterfieldin rohkea br\u00e4nditemppu Berliiniss\u00e4<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/blog.chesterfield.com\/fi\/chesterfieldin-rohkea-branditemppu-berliinissa\/embed\/#?secret=ECwLtcjlpe\" width=\"600\" height=\"338\" title=\"&#8221;Chesterfieldin rohkea br\u00e4nditemppu Berliiniss\u00e4&#8221; &#8212; Chesterfield Blogs\" data-secret=\"ECwLtcjlpe\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/blog.chesterfield.com\/fi\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/blog.chesterfield.com\/fi\/wp-content\/uploads\/2026\/05\/1779138067_2d7159c3-768x768.png","thumbnail_width":600,"thumbnail_height":600,"description":"1930-luvulla Virginian tupakkayhti\u00f6 Chesterfield toteutti ennenn\u00e4kem\u00e4tt\u00f6m\u00e4n kaupunkimarkkinointikampanjan, jossa se muutti Berliinin historiallisen Pariser Platzin kaupalliseksi n\u00e4ytt\u00e4m\u00f6ksi. Brandenburgin portin edess\u00e4 rakennettiin kaupungin ikonisen siluetin uudelleenluonti \u2013 mukana maamerkkej\u00e4 kuten Funkturm ja Berliner Dom \u2013 k\u00e4ytt\u00e4en kevyit\u00e4 rakenteita ja maalattuja kankaita. T\u00e4m\u00e4 ei ollut pelkk\u00e4 mainostemppu, vaan huolellisesti suunniteltu operaatio, joka vaati logistista yhteensovittamista paikallisten viranomaisten kanssa. [&hellip;]"}